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It’s time to brace for the official landing of Detroit’s Shake Shack. The burger behemoth confirmed today that the first Michigan location will debut on February 23 at 11 a.m. in downtown’s First National Building (660 Woodward Ave), according to a release.
While the main attraction at the chain’s latest outpost will likely be its Angus beef burgers, the restaurant will also be slinging Detroit-centric frozen custard concretes like the Motor City Mix (vanilla custard, peanut butter sauce, Bon Bon Bon dark chocolate with Rocky’s honey roasted peanuts and chocolate toffee) and the Pie Oh My (vanilla custard, Sister Pie featured pie). Five percent of the proceeds from Pie Oh My sales will go to Gleaners Community Food Bank. The Detroit version of the Shack Attack will feature chocolate custard, fudge sauce, Zingerman’s Black Magic Brownie and Mast Brothers Shake Shack dark chocolate chunks, topped with chocolate sprinkles.
The restaurant will come fully loaded with a liquor license and patio overlooking Campus Martius. Shake Shack will offer brews from Short’s and Griffin Claw Brewing as well as Brooklyn Brewery’s ShackMeister Ale, Cheboygan Brewing’s blood orange honey wheat, and red and white house wines made by Frog’s Leap Winery.
Beginning March 1, the Shack App will be linked up with the downtown Detroit location so patrons can order online for pick-up. The restaurant will also feature limited addition Detroit Shake Shack t-shirts designed by John Varvatos.
The interior features tables made with wood from bowling alley lanes and art by Detroit’s Jesse Kassel including a bird’s-eye view of Detroit and its surrounding neighborhoods. Stay tuned for what will likely be a whole lot more Shake Shack madness.
• Shake Shack Will Open Late February in Downtown Detroit [MLive]
• Behold the Freshly Installed Signage for Detroit’s Shake Shack [ED]
