The edible cookie dough trend will officially arrive in the Motor City with the debut of Detroit Dough in 2018. The shop — assembled from six shipping containers — is aiming to open at the corner of Linwood Street and Ferry Park Avenue in the NW Goldberg neighborhood, according to the Metro Times.
Detroit Dough (not to be confused with a custom sugar cookie company by the same name) will reportedly offer five basic cookie dough flavors, which can be dressed up with 50 different mix-ins. The shop will also serve “20 signature creations.” The cookie dough cafe is even expected to feature a bar and patio.
Autumn Kyles, Daniel Washington, Victoria Washington, Theodore Washington III are the team of entrepreneurs behind Detroit Dough. The company intends to offer 10 percent discounts to patrons living in Northwest Detroit and will donate 10 percent of non-resident sales to neighborhood charities.
In the meantime, Detroit Dough plans on hosting a pop-up shop at 4161 Cass Ave. in Midtown, which will run from November 7 through December 5.
Edible cookie dough (i.e. free from the hazards of food poisoning) isn’t anything new, but in 2017 U.S. businesses took raw dough from a somewhat forbidden treat to a popular brick-and-mortar business model. In January, Dō took New York City by storm and similar shops soon began popping up in San Francisco, Dallas, and beyond.
Detroit Dough is currently participating in Dolphin Tank, a business pitch competition organized by the Michigan Women’s Foundation and Springboard Enterprises. The winning pitch receives a $10,000 prize.
Update, October 30, 3:35 p.m.: This story has been updated to reflect the names of Detroit Dough’s team as well as the location of their upcoming pop-up.