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10 Semi-Finalists Revealed for Hatch Detroit 2015 Contest

Find out which contestants are bringing their food and beverage game to the table.

Norma G 's is among this year's Hatch Detroit semifinalists.
Norma G 's is among this year's Hatch Detroit semifinalists.
Michelle and Chris Gerard
Brenna Houck is a Cities Manager for the Eater network. She previously edited Eater Detroit and reported for Eater. You can follow her on the internet at @brennahouck.

This evening, Hatch Detroit 2015 revealed its top 10 semi-finalists vying for a $50,000 grant to start small businesses. As in past years, the competition has attracted a large number of food and beverage startups including some familiar faces. Sister Pie, La Feria, and Batch Brewing all previous winners of the Hatch contest, although previous participants such as Rock City Eatery and Gabriel Hall have also benefited from the program.

The first round of voting kicks off tomorrow at noon and closes August 20 at 11:59 p.m. Cast votes on the Hatch website, Facebook page, or at the scheduled community voting booths. Here's a rundown of the contestants according to the Hatch website:

Motor City Meatball Kitchen hopes to go from pop-up to permanent with a brick-and-mortar sit-down restaurant in Detroit. [Photo: Brenna Houck]


  • Mi Alma is a restaurant concept focused on offering a creative and varied selection of freshly made baked goods, house made sausages and blended juices for the Southwest Detroit community. The name of the business has dual meaning: In Spanish Mi means "me" (and also means Michigan), and Alma means soul, which helped develop the motto: "locally-sourced food that comes from the soul."
  • Motor City Meatball Kitchen (MCMK) is a from scratch kitchen concept where the quintessential culinary staple, the meatball, takes center stage. They take care to select the highest quality ingredients to grind meats in house, make all sauces from scratch and whip up their own dressings; all while sourcing locally.
  • Norma G's aims to deliver something unique to the City of Detroit and rare in this region . . . true authentic Caribbean cuisine. Norma G's has built its brand in a mobile environment and now looks to establish a brick & mortar location within the city.

  • House of Pure Vin has leased a retail space with plans to open in Detroit next month. The startup wine shop hopes to use Hatch winnings to increase its wine portfolio ahead of the holiday season and hire staff. [Photo: Brenna Houck]

Food and Beverage Retail

  • Eskimo Jacks Artisan Cookies + Ice Cream has been serving their made-from-scratch cookies & ice cream through their food carts, events and in several markets in the metro area. Now they're ready to fulfill another piece of their vision — to have a retail space in the City of Detroit.
  • House of Pure Vin will be a signature retail destination and a consumer attraction for wine lovers and future connoisseurs to experience and acquire a taste for Michigan Wine located in the heart of downtown Detroit.
  • The Royce Detroit is based on tradition, good design & sustainability. They aim to provide the essentials you simply can't live without; fundamental things like wine, food, home goods, friendship and community. Their mission is to promote a lifestyle of thoughtful consumption and an awareness for the environment.
  • Non-Food and Beverage

  • Orleans + Winder was born of a desire to create a concept store, offering a retail platform for the finest emerging artists and designers with a focus on artisanal creations. They believe in slow fashion, in design that moves away from hyper industrialization and toward the artfully constructed.
  • MOR & Co. is an outdoors store focused on city dwellers. Their mission is to connect with today's growing metropolitans through approachable outdoor experiences and high-quality, responsibly made gear, accessories and apparel for outdoor city living.
  • Live Cycle Delight aims to become be the first contemporary cycle studio in downtown Detroit. They are dedicated to providing the residents of Detroit an opportunity to find delight through cycling and creating an environment that makes working out fun.
  • Bohomodern will become a brick & mortar boutique featuring clothing, furniture, decor, and gifts for women, men, kids and home. Their new storefront aspires to impart a sense of creativity, optimism and discovery to each customer.
  • Follow along with the contest in the Hatch Detroit 2015 storystream>>>>


    1433 Woodward Avenue, , MI 48226 (313) 638-2501 Visit Website

    La Feria Spanish Tapas

    4130 Cass Avenue, Detroit, MI 48201 Visit Website

    Gabriel Hall

    8002 Kercheval Ave., Detroit, MI

    Sister Pie

    8066 Kercheval Avenue, , MI 48214 (313) 447-5550 Visit Website

    Rock City Eatery

    4216 Woodward Avenue, , MI 48201 (313) 265-3729 Visit Website